Case study 03 / 06
Noite Clara Festival
A loud, mobile-first festival site and lineup planner for three nights of music across Porto.
- Industry
- Festival & ticketing
- Year
- 2026
- Timeline
- 12 weeks
- Scope
- Brand identity, UX/UI design, motion design, front-end development
Three nights. Twenty venues. One city awake.
01
The challenge
Twenty venues, ninety artists and three overlapping nights made the lineup impossible to follow, and most tickets were bought on phones in dark, crowded streets.
02
The approach
We built a neon identity that glows at night and a lineup planner that lets fans save sets, spot clashes and find the shortest walk between venues. Everything was designed for one thumb first and a desktop second.
03
The outcome
The festival sold out in nine days, and the lineup planner became the most shared part of the whole campaign.
Results
- tickets sold
- 28k
- to sell out
- 9 days
- of sales made on mobile
- 71%
Built for the thumb, not just the desktop
Every layout was designed mobile first, then stretched to the big screen, so the experience holds up wherever people find it.
Three nights. Twenty venues. One city awake.
Festival & ticketing
A loud, mobile-first festival site and lineup planner for three nights of music across Porto.
28k
tickets sold
9 days
to sell out
Palette
One confident signature color, supported by quiet tints so the content always leads.
Signature
#FF4A1C
Deep
#7D2B15
Soft
#FFC9BB
Mist
#FFEDE8
Fast, funny and obsessed with the details. Fans shared the lineup planner everywhere, and we sold out a full week earlier than last year.
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